AUDIO-VISUAL PRODUCTION IN LATAM: HOW STRATEGIC PARTNERSHIPS ARE TRANSFORMING THE INDUSTRY

The audiovisual industry moves quickly, and streaming platforms are constantly searching for authentic stories that resonate with global audiences. In this context, Latin America has emerged as a key player in co-productions, not only due to its incredible cultural richness but also thanks to the strategic opportunities it offers to producers looking to take their projects to the next level.

Colombia, along with other countries such as Mexico, Brazil, and the Dominican Republic, has established itself as one of the most attractive production hubs in the region. Projects like La Vida Después (Amazon Prime Video) or the ambitious adaptation of One Hundred Years of Solitude (Netflix) are just examples of how productions in Latin America are capturing global attention. According to Ampere Analysis, original productions in the region have grown by 35% in the past three years, showing no signs of slowing down.

At the heart of this growth is Colombia, whose Law 1556 has been instrumental in attracting major international productions. This law offers two main incentives: a cash rebate of up to 40% on audiovisual services and 20% on logistical costs, while the Audiovisual Investment Certificates (CINA) allow for a 35% reimbursement of production expenses. This has positioned Colombia as the preferred destination for major studios and streaming platforms, offering producers a unique opportunity to maximize their resources while accessing world-class infrastructure and stunning landscapes.

While other countries such as Peru and the Dominican Republic have also implemented attractive tax incentives, Colombia remains a leader due to the reliability of its legal framework and its ever-growing creative ecosystem. This leadership has solidified Colombia’s position as a hub for high-impact productions, with a focus on attracting both local and international projects.

Technology has also transformed how content is produced in Latin America. With artificial intelligence (AI) optimizing everything from pre-production to distribution, producers can reduce both time and costs without sacrificing quality. In Brazil, for example, the use of personalized algorithms on streaming platforms has increased subscriber retention by 25%, according to a study by PwC. This innovative approach allows local creators to combine the best of human talent with the latest technological tools.

In a world where sustainability is not just an option but a necessity, virtual production is gaining momentum in Latin America. Countries like Mexico and Colombia are showing how complex scenes can be recreated without large physical setups, reducing not only environmental impact but also costs. According to Green Film Lab, these techniques have cut CO2 emissions by up to 80% in large-scale productions. Best of all, this has been achieved without sacrificing quality or creativity.

Latin America is not just a filming destination; it’s a vibrant ecosystem brimming with talent, unparalleled landscapes, and a unique creative energy. If you’re looking for a region that combines attractive tax incentives, a robust audiovisual infrastructure, and breathtaking locations, Latin America —and especially Colombia— should be on your radar. With the growth of streaming in key markets such as Mexico and Brazil (a 30% increase in the last year alone, according to Statista), the demand for fresh, authentic stories is at its peak. Local production companies not only have the market knowledge but also the technical capacity to bring projects to global audiences.

The combination of advanced technology, sustainability, and strategic partnerships is reshaping the future of audiovisual production in the region. Colombia, in particular, is ready to propel global projects with spectacular landscapes, top-tier talent, and a safe, welcoming environment. Now is the ideal time for producers looking to maximize the potential of their projects to explore the opportunities that Latin America has to offer.

At Studio AYMAC, we know how to help you make the most of these opportunities. If you’re ready to take your project to the next level, let’s talk! Together, we can create innovative content that resonates with global audiences and makes a difference in the industry.

Fill out the form for a free consultation and discover how we can help you secure a smooth, successful production.